Style Guide for Professional Headshots

FOR WOMEN

Clothing

  • Condition: Wear clothes that are comfortable and make you look great. Clothes should be neatly pressed and should look new or like new.
  • Pattern: Avoid picking something with bold, distracting patterns or colors – unless you can layer a plain blazer over it so that not so much of the pattern is showing and there’s a nice little pop of color. Tight grids or small herringbone patterns can have a moire pattern effect on camera so please try to avoid grid-like patterns
  • Neckline: V-necks accentuate the neckline and generally tend to look best on women – Just be careful as to not choose something with too lowcut. Avoid turtlenecks.
  • Sleeves: Try to avoid short sleeves or tank tops – Executive headshots look best without bare arms, unless it fits with your brand personality, in which case, try going for a sleeveless blouse or shift dress.
  • Color: For a casual look, bring various colored blouses ideally darker than your skin tone.
  • Jacket: Bring a couple blazers to try as options.

Jewelry

  • Wear something small and classic – not too reflective or flashy. Earrings shouldn’t dangle more than an inch or so from the earlobe – The simpler the better!

Make up

  • Professional makeup is recommended. Makeup should be clean and natural.
  • A heavy layer of translucent powder. This will make the shine disappear, pores look smaller and the skin will look even. Avoid shimmers or any products with too much sparkle or shine. Avoid frosts or overly-bright colors.

Hair

  • Don’t get a new haircut just before the shoot–let it grow in a bit to get that natural and comfortable look.

FOR MEN

Clothing

  • Condition: Wear clothes that are comfortable and make you look great. Clothes should be neatly pressed and should look new or like new.
  • Fit: Make sure your jacket and shirt fit you well. A poor fitting jacket or shirt will be obvious in the photos (especially around the neck).
  • Style: Avoid overdressing – the best look is one that looks and feels effortless.
  • Pattern: Avoid busy patterns and large lines/stripes.
  • Business look: The standard is a suit jacket, dress shirt and tie.
  • Casual business look: This is often a jacket and open dress shirt, shirt and tie (no jacket), or dress shirt on its own.
  • Shirt: For a no-jacket casual look, bring colored shirts – ideally darker than your skin tone.
  • Jacket: Bring a few different jackets, shirt colors and ties so you have choices on the day of your session

Hair

  • Don’t get a new haircut just before the shoot–let it grow in a bit to get that natural and comfortable look.

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